The only complete, empirically grounded system for engineering institutional-grade exit outcomes from non-technology business acquisitions. Four instruments. One acquisition lifecycle. Zero guesswork.
The empirically documented threshold at which non-technology businesses begin achieving technology-sector exit multiples. Discovered through doctoral research across 536 publicly traded firms.
Each instrument is purpose-built for one phase of the acquisition lifecycle. Each feeds the next. The system is the methodology.
Profile your acquisition operator type across seven proprietary dimensions. Receive a complete personalized acquisition prescription before you look at a single target.
Subject every potential target to fourteen computed inputs against the full acquisition mandate. Surface disqualifiers before diligence dollars are deployed.
Compute a defensible valuation range across thirteen non-technology sectors. Time the entry. Apply The Salmon Threshold™ re-rating. Produce the LOI framework.
Engineer the hold period across five systematic workstreams. Track every dollar of value creation. Execute the exit at the multiple the fundamentals now justify.
Not frameworks. Not PDFs. Deployed instruments that compute real outputs from real inputs on real deals.
Thirty-five questions. One complete prescription. The WCDE identifies whether you are building wealth through acquisition as an operator, a non-operator, or a hybrid, and prescribes the exact acquisition parameters your wealth creation mandate requires.
Fourteen computed inputs. Auto-calculated entry multiples. Four-category diligence scoring. Hard disqualifier logic that terminates the mandate before capital is deployed into the wrong target.
Open InstrumentBuilt directly on The Salmon Threshold™ research. Thirteen qualifying non-technology sectors. Sector-specific EBITDA multiple bands. The re-rating model that quantifies exactly what crossing 20% recurring revenue is worth at exit.
Open InstrumentFive systematic hold-period workstreams: owner dependence elimination, recurring revenue conversion, EBITDA normalization, buyer universe development, and exit timing. Every dollar of multiple expansion accounted for before the first LOI is signed.
Open InstrumentNon-technology businesses have always been valued at a discount to their technology peers. The conventional wisdom held that service businesses, trade contractors, and professional firms simply did not command technology multiples, and accepted this as fact.
The Salmon Threshold™ proved the conventional wisdom wrong. Through empirical analysis of 536 publicly traded firms across thirteen non-technology sectors, the research documented the precise recurring revenue percentage at which non-technology businesses begin achieving technology-sector exit multiples.
That threshold is 20%. Twenty percent recurring revenue, systematically converted and structured, is the documented inflection point at which the market re-rates a non-technology business as a technology-equivalent asset.
Gregory Salmon did not arrive at this methodology through inheritance, institutional access, or a career that began at the right firm. He arrived through conviction, the conviction that systematic thinking, applied with sufficient rigor, produces outcomes that privilege alone never could.
His path from GED to Doctor of Business Administration is not a biographical footnote. It is the thesis of every framework he has built. The same discipline that compressed an MBA into eight months and a DBA into fourteen produced the methodology that now lives inside The Salmon Index™.
Across eight M&A transactions as principal decision-maker, Gregory deployed what he now calls the BEER cycle: Buy below intrinsic value, Extract salary and distributions throughout the hold, Exit at a multiple that reflects engineered fundamentals, Repeat at larger scale. Each transaction refined the methodology.
The instruments exist because operators asked for a systematic version of what he had been executing by hand across multiple sectors and multiple cycles. His doctoral dissertation, “An Empirical Analysis of the Impact of Recurring Revenue Models on Firm Valuation Multiples in Non-Technology Sectors”, provided the empirical proof. The Salmon Threshold™ is the documented discovery. The suite is the deployment vehicle.
“Most operators buy with intuition and sell with hope. The Salmon Index™ replaces both with a connected suite of instruments built on empirical research and eight transactions of principal-level execution.”
The WCDE is free. Thirty-five questions. One complete acquisition prescription. No guesswork. No advisory fees. Just the instrument and your answers.